Vince Sanders is known as ‘The Chariman’ around Colorado and his roots are deep in the industry. He’s been shredding since 1981 and spent a lot of time tearing up Berthoud Pass, the only resort that allowed snowboarding in Colorado at the time. This is where he crossed paths with Tom Sims back in the early 80’s. Tom gave him a catalog and Vince bought his first SIMS, this 1500FE, which then led him to open the Board Room in 1987, one of the first snowboard shops in Colorado.

Check the dealer locator section on our website to find the all new, individually numbered, US made Blade and Juice at a snowboard shop near you. #BackToTheCore


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